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We are seeking a highly motivated Go-to-Market (GTM) Lead – Microsoft Training Programs to drive our instructor-led training business within the Microsoft ecosystem. This role will serve as the primary liaison with Microsoft’s training and certification teams, shaping partnership strategy, developing go-to-market plans, and ensuring successful delivery of Microsoft training programs to enterprise and government clients.
The ideal candidate brings established relationships within Microsoft’s training and certification organization, deep industry knowledge, and a proven ability to design and execute go-to-market strategies. They will combine business acumen with strong presentation and sales skills, leading cross-functional teams to deliver Microsoft-aligned training programs that accelerate client outcomes.
Key Responsibilities:
Vendor Partnership Leadership
Act as the primary point of contact with Microsoft’s training and certification organization.
Cultivate strong relationships to drive co-marketing initiatives, program expansion, and joint go-to-market efforts.
Stay current with Microsoft’s product roadmap, certification updates, and ecosystem priorities.
Go-to-Market Strategy
Develop and execute Microsoft-focused GTM plans to expand instructor-led training business.
Package and position Microsoft training offerings to align with client transformation initiatives (e.g., Azure migrations, adoption).
Identify new growth opportunities across enterprise, public sector, and partner channels.
Sales Enablement & Client Engagement
Support sales teams with Microsoft-specific knowledge, solution positioning, and high-impact presentations.
Engage directly with clients to demonstrate training program value, business impact, and ROI.
Represent the company at Microsoft events, conferences, and ecosystem forums.
Cross-Functional Leadership
Lead cross-functional teams—including solution architects, delivery, marketing, and operations—in the design and execution of Microsoft training programs.
Ensure alignment between Microsoft vendor requirements, client expectations, and internal delivery capabilities.
Provide strategic feedback to internal teams to refine offerings and strengthen competitiveness.
Travel may be required for this role.  The amount of travel will vary from 0 to 100% depending on business need and client requirements.