We are:

Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities
span
ideation to execution: growth,
product
and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign,
content
and channel orchestration. With strong client relationships and deep industry
expertise
, we help our clients
operate
at the speed of life through the unlimited potential of imagination,
technology
and intelligence. Visit us at:

www.accenture.com/song

You are:

A
manager with deep experience in Digital Asset Management (DAM) to lead client engagements and guide our clients through improving how they store, govern, and activate digital assets. This role blends consulting, project leadership, requirements definition, and hands-on DAM expertise.
Responsibilities:
Client & Project Leadership
Lead DAM engagements from discovery through implementation and rollout.
Run workshops to understand client challenges, content workflows, and current pain points.
Translate business needs into clear requirements and recommendations.
Present solutions and progress updates to senior stakeholders.
Manage timelines, risks, deliverables, and multi-disciplinary project teams.
DAM Strategy & Implementation
Define requirements for metadata, taxonomy, asset types, permissions, and workflows.
Develop content lifecycle processes (ingestion, review, approval, archive).
Build governance guidelines and future-state operating models.
Partner with DAM vendors and internal technical teams during configuration and deployment.
Oversee asset migration planning, mapping, and quality checks.
Platform Knowledge
Experience with major DAM platforms: Adobe AEM Assets (preferred), Bynder, Aprimo, Acquia DAM (Widen)
Ability to compare platforms and recommend the best fit is a plus.
Taxonomy, Metadata & Governance
Create taxonomy structures aligned to client brands, products, audiences, campaigns, and usage rights.
Develop metadata frameworks and controlled vocabularies.
Set up governance models to ensure long-term consistency and adoption.
Integrations & Technical Understanding
Understand how DAM connects with CMS, PIM, CRM, MRM, ecommerce, and creative tools.
Work with architects and developers on integration patterns, APIs, and connectors.
Ensure integrations meet business and workflow needs.
AI & Automation (a plus)
Stay current on AI/ML capabilities for auto-tagging and content classification.
Advise clients on when and how to leverage AI for improved search, tagging, and asset management.
Help define tagging confidence thresholds and related governance.